Academic Project
HIQER — Persuasion for the Outdoors
What if your phone made you put your phone away? HIQER turns outdoor exploration into a competitive quest — GPS triggers, XP, leaderboards, and a companion Watch app designed so the screen stays in your pocket.
Case Study
The Challenge
How can a device be used to connect physical nature exploration with digital added value in a way that creates long-term user engagement? The goal: increasing intrinsic motivation of hikers through digital design.
1. Concept & Device Strategy
Key Features
Location Triggers
QR spots and GPS unlock contextual content exactly where curiosity strikes.
Playful Progress
XP, levels, and leaderboards transform every walk into an achievement.
Cross-Device Flow
Smartwatch navigation means your phone stays in your pocket while exploring.
Curiosity Engine
Historical storytelling and local secrets revealed at exact coordinates.
